Monetizing Open Technology and Content
- provide support
- advertising is difficult (though WikiHow does it!)
- premium content
- improved content (more links, references, etc)?
- "species diversity" is important! The value of a product is how difficult it is to replace it
- you can make a living, but probably won't become a millionaire :(
- for content: can we have an "information barter economy"?
- patron system
Making money from open-source software
Lots of ways to do it - diversification is key
- getting paid to fix bugs and add features (= awesome)
- enterprise integration
- closed-source, for-sale plugins
- dual license
- "certified version" (bug fixes guaranteed)
- re-packaging as software for profit (defends on license - not GPL)
- selling documentation and training materials
- selling merchandise
- hosted add-on services (like WordPress Akismet)
Other thoughts about open-source software
- mentoring new developers is important
- salaries can be lower, because quality of life is higher
- even proprietary software probably won't make you super-rich! :((
Making money from open-source content
- advertising - targeted advertising (based on content) is great!
- examples: eliminate advertising, make reading easier, make printing easier, additional content, "pay for last chapter", higher quality (for audio/video)
- donations/fundraising drives
- services exist to ensure that author's claims of income are accurate
- charge the authors
- merchandise - includes hard-copy versions of content
- sponsorship of content
- access to author(s), work-in-progress
- for fiction - inclusion w/ in content (naming of characters, product placement)
- personalized prints
- student tuitions/grants (universities are big generators of open content)
Other thoughts about open-source content
- volunteer contributors can get subscriber status (no ads)
How to convince people/companies to make their content open (published via Creative Commons and the like)?
- Yeah, a legal friend of mine was saying that people don't understand the copyright situation
- Instructable (?)
- Radiohead's "pay as much as you like" album, "In Rainbows"
- but.. particular situation
- a way of "sticking it to the man"
- they already had "fans"
- see also: Sita sings the blues
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